Managed by the family office of Lyndon Morant, Mfer.Media is building a portfolio of companies that will ignite the next evolution of the $1trillion+ media and advertising industry.
I believe the most innovative areas of internet development today are on-chain, permissionless, and open-source. In other words, users and communities should be in control of the internet. That's the Mfer way.
And so I'm looking for ideas that contribute to this philosophy -- that represent the very best in creative destruction. That's the manifesto.
My KPI is to outperform the 10-year return of Bitcoin from 2025-2035. To-date, that's been ~100% per annum. So we'd better get cracking!
I typically target pre-seed / seed funding rounds of $25k-$50K ticket size at valuations of <$20million.
By the end of 2025 I'm looking to expand the portfolio to ~10 companies.
I appreciate that most founders want to be left alone to focus on their vision. In these instances, I can offer cashflow support in exchange for equity.
Alternatively, I offer advisory-for-equity for founders looking for strategic input, charged at a fixed day rate.
Mentorship, industry expertise, creative ideas, and a global network from ~20 years corporate and agency experience building some of the world's most-loved consumer brands.
Open-source SaaS that empowers advertisers and media planners to design and deploy private media algorithms (UK).
B2B2C platform which helps IPs and sponsors turn unknown fans into an addressable audience (UK).
50% of Mfer.Media's funds are allocated for Angel investment seed capital. The other 50% is an actively-managed crypto portfolio. As of May'25, allocations are:
53% Ripple $XRP
9% MEMELAND ecosystem
8% Zebec Protcol $ZBCN
6% Curve DAO $CRV
5% Bitcoin & Ethereum
5% Litecoin $LTC
5% $Dog on Runes (Bitcoin)
5% Mina Protocol $Mina
2% Bitcoin Cash $BCH
5% Other
Mfer.Media's crypto returns will be reinvested into the Angel fund on a quarterly basis. Funds pending allocation are held on Sui's BlueFin to earn yield. This is the way, Mfer.
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